177 Mental Toughness Secrets of the World Class

Success, to average performers, means money and material possessions. To champions, these are outward manifestations of success, but not success itself. The pros know success is a simple concept. Champions tend to believe success is giving your family, work and life your very best effort, and that’s it. End of definition. After all, the champions say, what else is there? No idea has been so maligned and manipulated as success. Amateurs will have you believe success is what Madison Avenue tells us it is through slick advertising campaigns. The great advertisers know people hunger for success, and they represent it as owning the right home, car, clothes, etc.

They have obviously studied their customer, and are being richly rewarded for their service. The world class doesn’t buy into psychographic advertising or anything else the profiteers say represents success. The great ones simply select their chosen field, write out their plan, create their vision, and go to work making it a reality. The simple day-by-day progression toward their vision spells success. When their outcome is achieved, they celebrate, all the while knowing their real measure of success was in doing, not having. The world class understands that to have, you must do, and to do, you must be. They focus on becoming the person they wish to become, and everything else falls into place.


Take inventory of your beliefs surrounding success. What does success really mean to you? Have you adopted the amateur or professional definition of success? How are these beliefs impacting your everyday life and happiness?

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Quotes from: Steve Siebold, 177 Mental Toughness Secrets of the World Class (Hong Kong: London House, 2005), page 161.

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