Jesus, CEO: Using Ancient Wisdom for Visionary Leadership by Laurie Beth Jones

“History repeatedly has shown that people hunger for something larger than themselves.  Leaders who offer that will have no shortage of followers.  In fact, higher purpose is such a vital ingredient to the human psyche that a Scripture says, “Where there is no vision, the people will perish.”  Studies show that people will work harder and longer on projects when they understand the overall significance of their individual contribution.  The study most often quoted is that of airplane workers who were divided into two groups.  Members of one group simply did what they were told to do, while the other group's members were taken to the engineering lab and shown how their particular pieces were part of a magnificent jet that would fly higher and faster than any jet had ever flown before.

Without any additional incentive, the second group's productivity soared.  They knew how important their contribution was to a larger plan.  Leaders, both humane and inhumane, have been able to tap into this special human need.  History is full of stories of people who have their lives for a cause that was noble and holy in their eyes.


Is your vision captivating and engaging to your followers? Do they have a noble or great cause to give their devotion to?

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Quotes from: Laurie Beth Jones, Jesus, CEO: Using Ancient Wisdom for Visionary Leadership (New York: Hyperion, 1995), pages 178-179 .

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